"It was already in year-over-year decline for many years.
"I'm skeptical about whether it will recover to where it was during 2019 levels," Thompson said.
Thompson told CNBC he doubts that advertising will ever come back. Print advertising fell more than 50% year over year from last quarter, driven by both secular declines and the pandemic. The New York Times Company reported last quarter that total digital revenue exceeded print revenue for the first time ever. At its current subscriber levels, the paper could be printed seven days a week at a profit without a single advertisement, he said.īut as readers become more accustomed to reading the Times on smartphones, tablets and computers each year, a printed paper is clearly a dying form. Accessed October 3, 2022.More than 900,000 people subscribe to the print version of the newspaper, said Thompson. "The New York Times is shutting down its lauded, younger-reader-seeking NYT Now app." Nieman Journalism Lab. The New York Times is shutting down its lauded, younger-reader-seeking NYT Now app. Nieman Foundation for Journalism at Harvard, 18 Aug. The New York Times is shutting down its app, a product I used every day. NYT Now's demise is further proof (along w/ how this election has been covered) of how desperately our profession needs a new biz model. Think may have underestimated the value-add of for some paid subscribers. Holler at the folks who tried something different with stacy-marie ishmael August 18, 2016 While NYT Now may not have attracted a large enough audience to make it sustainable - and, as Levy wrote, much of its DNA lives on in the main Times mobile app - users on Twitter nonetheless lamented the app’s closure:
NYTIMES APP MOVIE
It’s also created Watching, a movie and TV recommendation site.
NYTIMES APP FREE
The cooking site and apps are free to use, but earlier this year the Times said it would begin partnering with a meal kit service that would allow users to buy the ingredients for the recipes. January 29, 2016Since then, the Times has introduced NYT Cooking, which highlights the paper’s catalog of recipes. Changes can be credited to one source: Clifford Levy August 18, 2016 demonstrated that we could fundamentally reimagine how we engage readers in the mobile eraģ/10 We decided to close bc we’ve moved all its pioneering innovations into the main platformsĤ/10 What made different: a relaxed, conversational voice that felt native to mobile but still part of Clifford Levy August 18, 2016ĥ/10 What else? Morning & Evening Briefings expansive photos animations scannable text w/bullets to emphasize major pointsĦ/10 If advances now seem central to how broader connects w/its audience in 2016, that’s because they areħ/10 Just over two years ago, the main mobile app was little more than a gray list of headlinesĨ/10 Today, main app is vibrant & compelling, w/highly curated feel.
NYTIMES APP SERIES
In a series of tweets, Clifford Levy, the assistant masthead editor overseeing digital platforms and the original newsroom leader of the NYT Now effort, explained the thinking behind the move:ġ/10 Big news: We’re shutting The app was a milestone in the digital evolution of Ģ/10. In 2014, the company generated $400 million in digital revenue, and last fall the Times said its goal is to double that to $800 million by 2020. March 7, 2016Last year, the Times’ digital subscriber base grew to 1 million, and the paper has made digital subscriptions a priority moving forward.
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